Executive and board level support is essential for data and analytics success, but who ultimately has responsibility for driving the culture and strategy across the organization?
In this video Doug Laney and I give our takes on who is the primary person responsible for driving data and analytics. Doug was in the zone and offers some great insights.
The Question: Is the CEO responsible for leading the charge on data and analytics strategy?
• A Chief Data Officer (CDO) or Chief Analytics Officer (CAO) are usually responsible for the implementation of data strategy, but the board and the CEO sets the tone for creating a data driven culture. The CEO is the ultimate enabler for creating the culture that drives long term D&A success.
• If the CEO doesn’t fully commit to and support the process then it is an uphill battle for the org, even with a CDO/CAO and all the needed teams in place.
• You need to put data and analytics teams in a position to help influence business decision making. This typically means tight integration with front line business units.
• Information and technology should no longer be viewed as being one in the same. The time has come to clearly separate them out and manage them differently. Organizations that are doing this are realizing more business value from their data assets and analytic initiatives.
• Separate the IT group into separate I and T organizations. Let the CIO/CTO lead technology infrastructure and let the CDO/CAO manage data as an actual asset.
• Rubber hits the road with analytics. Make sure you have a strong, business savvy analytics leader at the helm to help extract maximum value from your data assets.
Be sure to check out all the videos from our “Data & Analytics in the Boardroom: Raising Your Digital Quotient” series.